Platform · Sfere Engage · Programs & Themes
Engagement moments sponsors fund.
Multi-week fan campaigns, themed to any brand and sponsorable end to end. Fans get moments worth returning for, sponsors get owned experiences - and you get engagement that pays for itself.
The program studio
One format. Any brand. Sold weekly.
Build a sponsorable program in three moves: pick the format, pick the world, slot the sponsor. The card on the right is what fans see; the strip below it is what sponsors pay for. Illustrative simulation.
The Predictor
Call the outcome before it happens - every week, all season.
- W1Launch week - first call
- W2Double-points week
- W3Rival week - higher stakes
- W4Final - grand predictor crowned
Measured per sponsor, per program - impressions, engagement, redemption. Illustrative numbers.
How programs & themes work
From moment to memory to revenue
Programs are themed campaigns that evolve over weeks, sponsor-funded and sponsor-branded. Fans see engagement as value, sponsors see measurable ROI, and you own the experience.
Themed campaigns
Create multi-week engagement campaigns around matchdays, festivals, finales, drops, or seasonal themes. Theming ties engagement to the real moments in your fan calendar.
Sponsor-branded experiences
Embed sponsor brands into engagement experiences: sponsored polls, sponsor-funded rewards, branded leaderboards. Fans see sponsorship as value, not intrusion.
Program progression
Programs evolve over weeks: introduce new mechanics, escalate stakes, reveal surprises. Fans stay engaged and come back to see what's next.
Measurable sponsor impact
Track impression, engagement, and redemption per sponsor. Prove campaign impact to sponsors so they fund the next program.
Why sponsors fund programs
Owned moments beat rented banners
- Create sponsorship value: give sponsors owned moments inside the fan experience, not just banner ads.
- Sustain fan engagement: themed campaigns give fans milestones to look forward to.
- Build sponsor ROI: programs are measurable, sponsor-branded, and directly tied to fan revenue.
- Differentiate from competitors: curated, theme-driven engagement feels like brand experience, not a third-party plugin.
Sell the moment, not the banner
Book a demo and design your first sponsorable program - themed to your brand, funded by your sponsors, measured per fan.